Event ideas for businesses

There are many ways to create a unique experience for your employees, customers, and potential customers. Hosting a business event like a happy hour or networking event is a great way to get in front of people and more about them at the same time.

Set your budget – How much can you afford to spend for the event? What will you need? Some of the usual costs associated with events include the venue, food, drinks, decor, marketing (printing/postage), giveaways and labour.

Create a guest list – How many people and who will you invite? How many people do you expect to show up? These answers will help you with the rest of the items on this list. Start by looking at your customer base and work from there. Use other networking events that you attend to pass out info about your event, if appropriate.

Select a date – When is the best time for your event? Select a few dates that work for you your potential invitees. Most people won’t be able to take time out from work just for your event. Keep in mind that your date needs to coincide with your venue availability. The more flexible you are, the better your chance of getting a great location, and a good price.

Research locations – Should your event be held at your business, or do you need to check out other locations that might work? How much room do they have? What does the venue include (i.e., food, drinks, staff, audio equipment)? Can you use their venue in exchange for getting more people in their door or in trade for something from your business?

Pick a theme – Having a theme can help brand your entire event from invitations to decorations, food, and drink ideas. Remember, the holidays are right around the corner and people LOVE holidays. Use Pinterest to your advantage for finding inexpensive and fun ideas for your theme.

Questions to ask yourself: How are you going to promote your event? What’s the right way to reach your target attendee, email, social media, print invitation? What will you offer people to get them to attend?

Send invitations – Try using different methods (paper, email, social media) to send out your invitations. You know your audience, what will work best for them? You may want to use multiple methods.

Find a similar or complementary business to co-host an event with you. You can use their customer list to gain more attendees for your event and possibly more prospects for your business.
Get donations from other business that might benefit from your event. They can sponsor different aspects of your event or help with giveaways.
Have invitations available at your place of business (if you have one), and on you all times to pass out. You never know when you’ll need them.
Social media is free! Make sure to use it to your advantage. You can offer invitees a deal for sharing your event with their friends.

Last but not least, play the host/hostess. Make sure during the event that you work the room and keep the event, conversation, food and drinks flowing!

Some deposits are Non-Refundable

When you enter into a contract with your entertainment provider, whether it’s a wedding band, a magician or a DJ, you normally will be expected to provide some kind of non-refundable deposit along with your signature to secure the date. The amount may vary, but a 50% deposit is fairly common.

If you’re a bride, or planning a corporate event party and this is first time you’ve ever hired entertainment services, this can be a scary thing. What if the event gets cancelled? What if someone dies the week before? What if it rains on our outdoor beach birthday party? Do I get my deposit back?

Of course the answer will depend on the wording of the deposit clause in the contract, but most likely if the event is cancelled because of unforeseen circumstances; you will likely be out your deposit. But let’s dig deeper.

It’s easier for people to understand why a caterer or even a venue would request a deposit. They have to buy food or they are reserving the space exclusively for you and must turn down other business. But a musician isn’t purchasing any perishables, right? Well, not exactly. The busy nights for any event entertainer are Saturdays, followed closely by Fridays. There are only 52 Saturdays in a year and each one represents an opportunity cost. If for example a family tragedy occurs 2 days before your graduation party, the band still needs to be compensated for that Saturday night that they committed to your party. It is entirely possible that they have turned down other clients to commit to your party. While it’s very sad that a member of family decided to pass two days before your big event, this is not the fault of your hired act.

What can you do if the unforeseen happens? The first thing is to have a conversation with your hired entertainment. While they may be under no obligation to reschedule, many will try to work with you and apply part or all of your deposit to another date. The flexibility they have will depend on how in demand they are, how full their calendar is and on what day of the week you want your new date. You certainly can’t expect them to bump another client because you need to reschedule. And nor can you expect them to give you another Saturday night on the busiest part of wedding season. But maybe they’re willing to apply all (or some) of your deposit to a Tuesday night, or an off-season Friday night.

This is a conversation you can have with your entertainer BEFORE signing the contract. Ask the “what if” scenarios. Just understand that if this conversation drags out too long, your vendor may start to question your commitment to the date.

Another option is to take out Event Cancellation Insurance for your date.

What is typically covered by event cancellation insurance?
Fire, earthquakes, flooding, blizzards, hurricanes, terrorism, headline entertainers or speaker cancellation, outbreak of disease.

Event cancellation insurance probably won’t cover things like lack of ticket sales, or the time spent planning the event.

Entertainment for a real surprise

Events are an intriguing proposition. Depending on the stage at which you are at in life, certain acts may be perfectly suited to you. Others perhaps less so. You’re hardly likely to book a wine tasting for a child’s birthday party and the less said about the ‘Happy 75th’ bouncy castle booking the better. With that in mind, we thought it may be useful to run through a few ideas you may wish to have a look at depending on the life stage within which you currently reside.

Who can forget childhood? A time when you were completely carefree but were still liable to be dragged along to events at your parent’s insistence. Thankfully, many times there were acts at these events that were tailor made for you. Ah, life was hugely enjoyable when you were being entertained by such acts like a balloon modeller and a children’s entertainer that you happily got involved, all memories of missing your favourite cartoon on television completely forgotten.

One of the most important part of your day is the party entertainment. Everything else is window dressing but hey, you want the finest window dressing there is. To that end, splashing out for a great venue, nobody will forget a knock out venue in a hurry. Book party entertainment to suit the theme, stilt walkers and aerialists is a great idea. With the photo booth images providing a fun way to scrapbook your event, everyone went home happy.

Of course, many of the acts depicted here can’t really be compartmentalised and we have lots of ideas that you can look through on our entertainment directory. So have fun, pick some entertainers that would be a real surprise and make your whole event a magical one…

Safety first

As a nation, we love to celebrate a hapless hero, and top of the list must be Guy Fawkes, a man famous for having failed miserably to do what he set out to do. Fawkes and his co-conspirators planned to blow up the Houses of Parliament but on 5 November 1605, Fawkes was discovered guarding a large stockpile of gunpowder in the cellars, after an anonymous tip-off to the authorities. Here’s five great ways to celebrate his non-achievement!

Guy Fawkes Night is a great excuse to have a party where the star attraction is a red-hot band or explosive new act rather than a soggy bonfire! Ditch the rockets and whizz-bang in favour of guitar solos and keyboard wizardry, for a night everyone will remember for a very long time. At Red Masque, we have some of the best up and coming bands in the business.

Bonfires are fun but they are also a liability waiting to happen. So, light up your bonfire party with entertainment that makes the most of fire, light and spectacle without the health and safety issues.

Fire acts create magical patterns in the night sky using fire and sparks, for a show that has deep, primeval appeal. Or opt for the high-tech solution, an LED light show where the ‘fire’ is actually LED lights twirled, swirled and whirled to create incredible coloured patterns and optical illusions. You’ll never look at a sparkler again!

You will have to book will in advance if you want a professional firework display, as they’ve been booked up for months. However, you can book a professional firework display any day of the year through Red Masque so you can enjoy a spectacular display choreographed to your favourite track for your wedding, birthday party, anniversary celebrations, proms party, you name it.

And if you do want your own bonfire party in the back garden, always follow the Firework Code keep bonfires small and under control, and warn your neighbours so they can keep pets safely indoors. Have fun!

How to plan an event without a hitch

Whether you’re planning a party or a corporate fun day, you’ll want to achieve an incredible atmosphere. Here’s 8 quick tips to help you run your day as smoothly as possible, and ensure everyone has a great time!

1. Book a suitable space

Decide where your fun day will be held and book it well in advance. A local pub garden, school field or community hall are all good places to hold a fun day. You need to make sure there is adequate room for everything you have planned. Also check if there are toilets and power available. You can add some little touches, such as bunting to bring the place to life, or choose a theme for throughout the fun day.

2. Logistics

The chances are, your chosen location, will not have insurance for all the activities you have planned. You will need to make sure you have suitable insurance for everything you have planned and ensure all electrical equipment is tested by relevant inspectors.
You will also need to ensure risk assessments are completed to make sure everyone is safe.

3. Choosing a date and time

Make sure you allow yourself plenty of time to organise the day. You’ll be much more relaxed when the day comes along if you know you’ve spent time planning all the details.
Choose a date that doesn’t clash with anything such as big sporting events like football cup finals, or Wimbledon finals. Create a realistic timeline for the day and take into consideration the time needed to set and clean up.

4. Something for the kids

A good variety of stalls and activities ensures kids will have a great time and never want to leave. Children of all ages enjoy face painting and inflatable slides. Play zones are a great option for little ones, and for those a bit older, circus workshops and rodeo sheep are great opportunities to show off their skills.

5. Something for the big kids

We all have an inner child that wants to get out and have some fun! Adults are bound to be competing with the smaller guests on most activities, but items such as cash grabbers, gladiator jousts, sumo costumes, and a rodeo bull are great fun for adults who enjoy a fun challenge.

6. Refreshments

Kids of all ages will be needing some refreshments to give them energy to keep on having fun.
candyfloss, ice cream and popcorn are great options to keep the party atmosphere.

7. Shelter in case of rain

As we all know, the British weather cannot be trusted! It is worth thinking about having canopies and / or marquees for shelter, should it rain.

8. Somewhere to relax

Having so much fun can occasionally catch up with you! Your guests will really appreciate a spot to take the weight off their feet and recharge for some more fun. Deck chairs are a fab way to keep the fun atmosphere and provide a comfy spot to relax. If you want something really fun, a giant deck chair is just the thing.

The new Selfie Mirror

Have you heard of the new ‘Selfie Mirror?’

Featuring a new twist on the ever popular selfie pod / mirrors that have come before, this new addition to a new range of Hi-Tech equipment for corporate events and parties and is sure to entertain, as well as capture, the fun at your event.

The Magic Selfie Mirror not only takes your photos and prints them out instantly, but also features new software that allows the mirror to interact with some fun randomised responses, both verbally and animated on the mirror itself! You can even personalise your photos with a message across all the prints!

A standout at any event including weddings, corporate functions and exhibition / promotional events, the Magic Selfie Mirror will attract the eye of any guest and entertain as they can pose with friends or family for four photos. Choosing from a fantastic selection of fun props, strike and check your pose in the mirror – or check your make-up if there is a queue for the bathroom – and have fun as the mirror decides if you’re a beauty or just maybe, you’ll crack the screen!

Using state of the art software as with our range of Photo Booth’s and Graffiti Walls, the Magic Selfie Mirror is a great way to keep guests entertained and allow them to take a little something away from your event.

And remember … The mirror does not lie!

Helping you make the right choice

Red Masque will help you filter available options. You can get several options when thinking of hiring bands, singers, musicians, comedians and other artists. You may be confused especially when you don’t know any of the artists in person. You can save yourself the trouble by ensuring that Red Masque only advertises the very best and whatever choice you make will always be the right on

An entertainment directory is known for offering unique services at wedding receptions, meetings, corporate events and other special gatherings. We at Red Masque have artists who may be musicians, comedians, and singers and so on. They can thrill your guests at any event. There’s a lot to gain from us. Here are some of the benefits:

We advertise artists which we think are exactly what you want. You are able to contact various artists of your choosing and meet if you so wish to choose suitable music or songs for your event.
You can save enough time and energy when you engage a good party entertainment directory. In most cases, we have taken care of the brain work you would have carried out, and have the best unique and highly acclaimed artists in the business.
With a reliable entertainment directory, you can get suitable price for hiring a band. You can also get the right price for other artists you may want to hire.

To locate us, you have to come online; which is the first step. There are lots of agencies offering unique services on the internet, but you need to consider some factors when looking for the right agency. You have to compare several agencies before making your choice. When you book one of our advertised artists you are able to arrange a private interview to help you make the right choice.

Plan ahead and get it right

It’s never too early to plan ahead. Many corporate events and private clients often enjoy theming their larger parties (and smaller ones, as long as you can convince your mates to dress up) around national events happening that particular year. With this in mind, we thought we’d look ahead to see what trends might be coming up, which you may like to capitalise on. Without further ado, here are our popular party themes 2016.

Rio 2016

Yes, like them or loathe them, the summer Olympics return next year with Rio 2016. Incredibly, it will have been four years since London 2012, where we all trekked over to Stratford to watch a game of Handball between a couple of Baltic nations and it’s time to do it all over again next year. Coming live from Brazil in 2016, sporting entertainment is sure to be a big draw next year so get planning now! Brazilian Bateria dancers are probably your ‘go to’ entertainment but hey, maybe a football freestyler will appeal to the Brazilian football fan…?

Space

According to Wikipedia, 2016 is set to be space crazy. You name it, it’s being planned. From a space hotel being launched for wealthy clients to various missions involving Mercury, Mars and Jupiter, there are huge plans afoot for 2016 and space travel. The sequel to Independence Day will surely only add to the fever in June, so get your thinking caps on if it’s space-themed event entertainment you’re after. What better venue than the Gherkin?

Harry Potter

Brace yourself, folks! Muggles who love the young wizard are going to be out in force in 2016 with not one but three new Potter releases thrust upon the world. But they won’t be in book form, oh no. Fantastic Beasts and Where to Find Them will be an adaptation of a JK Rowling spinoff starring Eddie Redmayne, whilst Harry Potter and the Cursed Child will open in the West End in two parts. Magic, costume, crazy food—All will be great entertainment ideas for your Harry Potter event in 2016. You could even host your private party where the Harry Potter films were made!

Planning a Speaker

If there’s one thing all of our schooling had in common, it’s that we all headed for an assembly in the morning after registration. You may have had one every day or just once a week, but there is no denying we all experienced it and for the most part, all sighed at the prospect of it. Your headmaster or a Deputy Head droning on about some newspaper story he’d read over the weekend, which can definitely be linked back to your SATs results or how best to queue for the cafeteria at lunch. Assemblies have a lot to answer for when it comes to reticence in an audience towards public speaking… But here are a few tips on how to improve an event that features a speaker.

The first tip is to stop holding your speaking engagements in a gargantuan events hall, dinner tables strewn about with six chair surrounding them, despite the fact that only forty guests are attending. Is it really necessary to have all thirty tables out? Perhaps not. There is nothing that sinks a speaker’s heart more than when they first arrive at a venue and see this set up. An event planner or company manager will have a quick word, imploring them to motivate their clients and “do what you do” but grabbing the attention of the room is step one and quite frankly, this is difficult to do in this situation.

The first step is to do away with the tables (we appreciate this isn’t possible in a lot of situations), because it creates a barrier between the audience and the speaker. If we want to get all psychological on it, we’d say it acts as something to metaphorically hide behind. An audience member can chat to a colleague on their right, safe in the knowledge that the table will stop any of the speaker’s ideas heading their way.

Another step is to minimise the space. Sure, you may have needed a huge venue early in the morning for the big networking part of the day but now it’s time to funnel your guests into a small area to ensure that their focus is on the speaker at all times. Look to the theatre for your proof that this works; they have been doing this for years. If you have forty people, make sure they’re in front of the stage, all eyes on the speaker, all ears ready to go.

Of course, a good speaker will know that the battle is not yet won. Just like during assembly all those years ago, there is always a healthy dose of scepticism. They know that you’re looking at your watch before you even begin and that a slow start might lose you for the duration of their talk. Why do you think so many of them get you up on your feet early on? Yes, it ‘gets the energy going’ but it’s also good to make you forget about your initial dubiousness.

Another way that speakers engage an audience or even how you can work on engaging an audience as a speaker is by telling anecdotes. This doesn’t have to be funny or from your own personal life but can often be used to segue seamlessly into the point you actually want to make.

If you’re looking for a speaker for your upcoming event, then hopefully this has provided you with an interesting read and may also help you through the tricky early stages of audience engagement!

Some clever ideas about hiring

Ever wanted something different at an event that captures each of your individual guest’s personalities?

Why not hire the most popular and now fantasy photo booths? Your guests can choose to dress up in all sorts of costumes; it could be themed dress, days gone-by dress or a little saucy? Whatever occasion you had in mind we are sure when you get the pictures back they will be a scream and a much talked about affair for many months to come.

Fireworks nowadays are not just for Guy Fawkes night they can be wonderful at a Wedding, Corporate event or just at the end of an event to really finish off superbly!! We have read in the press recently that certainly celebrities have had them at their funeral!

A good firework display oozes opulence and class and tops off a wonderful celebration; young and old alike love to watch these spectacular fireworks in action.

Good lighting is also very important to hire if you were to have a small party or need entertainment for a large corporate event, creating the right mood is crucial to the ambiance of your function.

What if you have children at your event, and you would like to keep them entertained whilst your older guests can get on with some more socialising? Then don’t forget your bouncy castles. Bouncy castles are always a favourite. Or if your older guests are young at heart then hiring some giant games such as giant noughts and crosses, chess or snakes and ladders. The bigger the better, such good fun running up and down those ladders and good exercise!!!!

Bucking broncos are another great attraction to hire, you could hire for a charity event, where paying guests can see who can stay on the longest, or just to hire for a bit of fun with your mates. You must admit a bucking bronco is a good laugh!! Girls, you may need to wear some trousers for this event as there is no room for modesty when on the back of a bucking bronco!!!